Update on the Unity software...
Wow. This is really splendid. Seriously, seriously thinking of plunking down the US$1,500 for the Pro package. With the AC models we produce (which are very detailed at an early stage), you can generate a pleasingly textured, awesomely entouraged and fully interactive presentation in about a DAY. Imagine a VBE with a 'living, breathing' world environment.
I swapped the model several times for tweaks - no problem... Took minutes (seconds once I got the hang of it). Changes are NO PROBLEM. That's of critical importance for my shop... we herd cats.
Extremely logical interface. The manual is useful. Their forum at the Unity site is well populated and yields pretty fair answers on searches.
To export from AC, save your 3D window as a 3DS. Unity will read it and translate it automatically. Read the manual on that part - they give some good tips. IMPORTANT - If you have Meshes in AC, be sure you set them to 'All Ridges Sharp'. That way, Unity will import the UV / Normals correctly. Pulled my hair out for hours trying to figure out why my shaders wouldn't wrap. If you have 3DS, you can do smoothing in there and it'll probably translate fine. I don't have 3DS.
You can add furniture and additional modeled entourage to your scenes at will - no problem.
Full animation / physics modeling.
RUNNING WATER... with SOUND!!! Wow man!!!! Totally COOL!!!
BTW, in the course of trying to figure out my shader problem I discovered 'FBX Converter' at the AutoDesk site, which will convert 3D files of various types to the gamer's preferred 'FBX' format. In this case, I ended up not needing it... but it's still good to have.
Also, in your AC model, the photorendering settings matter, so take a look at them. The AC manual has a good section on what it does when writing 3DS, so you should reconcile that with what Unity wants to see.
After you've constructed your Scene, you can build and write it several ways. It'll play on your machine exactly like a game program would. I've already done one house in it and it looks very nice... but still not to the level I'd like to show off.... but that's just an aesthetic thing.. as far as function, this package does pretty much everything we could ever need for architectural work. BTW... yes, it yields a big folder (my test project is about 65MB), but it's worth it. And besides... we all know handling 100MB packages is really no problem these days. Any client that can afford this service has connectivity and machines that are up to it (decent gaming machine).
The part they leave out in the free version is ray-traced(?) shadows, so if I were going to use this program for shaking my money maker, I'd go for the Pro version. However, you can definitely learn every feature on the free version and husband your resources until you've got a real project where you want all the goodies.
I'd rate it's level of complexity (and thus, capability) about equal to ArchiCad itself... After a year on this program, I'll probably be able to do things indistinguishable from magic... as Arthur Clarke would say!
I've got a notion to do this with a house we did in Hawaii that was really a great project and never got built because of Depression 2.0. Once it's fully-baked, I'll post a link... promise.
Talk soon!