2013-10-30 10:00 PM
2015-11-21 01:21 PM
metanoia wrote:Count me in as a loyal user since 6.0.
I don't even know if or where it used any more in the great white north.
2015-11-22 01:13 AM
2015-11-22 01:50 PM
DesignEngineerBIM wrote:Don't I know it. I trained as a carpenter / cabinet maker became a contractor, went to college to get a diploma in Architectural Technology, then spent 20 years as a federal municipal building inspector only to come full circle as a designer - homes, HVAC and on-site sewage.
2. There is a whole generation of BIM software experts and trainers that are whole project illiterate, That is they can build it in a computer and don't even know the first thing about building it in the real world (eg roof framing,cuts,pitching points are classic examples)
2015-11-24 02:46 AM
2015-11-25 12:54 AM
2022-03-25 04:45 PM
No, it is not, but the Graphisoft marketing plans are (dying)!
2022-03-25 07:31 PM
@Martin Jules wrote:
No, it is not, but the Graphisoft marketing plans are (dying)!
Why are you replying to an 8 year old topic, and why do you care how Graphisoft markets its products?
2022-03-25 07:43 PM - edited 2022-03-25 08:18 PM
The short answer would be simple, @Karl Ottenstein.
The more powerfully Graphisoft markets its product, the more firms will use Archicad, the more I will have to use it in these firms. In other words, the return on investment (ROI) would be more appreciable!
2022-05-16 12:22 PM - edited 2022-05-16 12:24 PM
the more money in marketing, the less in development...
"The answer, McNeel muses, comes when you look closely at the sales and marketing models of today’s leading CAD firms. In the last five years, he says, CAD users spent $50 billion, helping the CAD industry achieve $5 billion in market capitalization. That’s $10 billion a year, divided into a few key markets (various manufacturing segments, construction, plant, geospatial). If you add in various small markets such as product design, facility management, and digital content creation using CAD tools, you might be able to double the sales numbers.
Most of that $50 billion came from existing users, who long ago made their software choice. McNeel says that new users provide little revenue to most CAD companies. When compared to selling into existing accounts, selling to new users is like trying to make water run uphill. McNeel says most CAD firms spend 15% of their revenue on research and development, 15% goes to net income, and 70% goes toward sales, marketing, and administration (S/M/A). The money they get from existing users is needed to fund the expensive work of finding new users. It is little wonder, then, that the 3D CAD market has not settled on a standard. A variety of choices all hit the market at about the same time, and each has found a niche. NX is strong in automotive, CATIA is strong in aerospace, and Pro/ENGINEER has a foothold in general product development. But each of these big three also has a toehold in each other’s markets. The amount of money spent by these three and all the other 3D CAD firms continue to cancel each other out in the marketplace as they throw big bucks after a small number of new users. It may be OK for typical CAD companies to spend 70% of revenue on S/M/A, but for a company that thinks like a professional services firm—as Robert McNeel and Associates does—it is anathema. So they don’t."
https://gfxspeak.com/2010/11/29/the-way-of-rhino-part-2-behold-the-cad-whisperer/
2022-05-17 03:01 AM
leceta,
That article is over 11 years old.